This is one of the reasons why WWF shit the bed:
en.wikipedia.org
Following the departures of
Vince Russo and
Ed Ferrara, Kreski became the head writer of the
World Wrestling Federation (WWF).
[2] He is widely credited with writing captivating and layered
storylines, and was at the helm of WWF creative in some of its all-time peak years of both
ratings and
profitability, sustaining the momentum of Russo/Ferrara's writing by continuing their Crash TV format. Kreski was replaced as head writer by
Stephanie McMahon following October's
No Mercy PPV event,
[3] but remained with on the creative team until 2002, when he left to pursue other opportunities.
[2]
Kreski died of lung and brain
cancer on May 9, 2005.
[2][4]
________________________________________
Rumour has it Stephanie would make fun of him because he - God forbid - used a literal storyboard of sorts. Kreski's 2000 is a lot more cogent than Russo's 1998 and 1999, that's for sure. The way multiple stories would intertwine with each other was great, and they'd keep it up for a few more years but the Invasion angle was the beginning of the end.
You could just sit back and watch this now.
PS:
Kreski was associated with
MTV Networks for over 15 years, and was a writer and consultant for many of its high-profile series and specials, such as
Remote Control,
Beavis and Butt-Head,
Celebrity Deathmatch, and the channel's annual movie and video music awards shows. He was responsible for many of the channel's distinctive in-house promotional spots during the early 1990s. Kreski was also a head writer of
The Daily Show and
The Martin Short Show.