I'm sure the sport is awash with them, but Dillashaw is a particularly egregious example due to both the substance that he pissed hot for (hard to claim tainted supplements for ostarine) and that during his suspension he tried to copycat Conor's cheeky bad boy persona by starting a juice shop called Clean Juice which he promoted with social media posts proclaiming that he "juices everyday".
He just always seemed like a huge dick riding the All-American underdog image he carved out after upsetting Barao, and now that the veil has dropped and he's a proven asshole, I find it weak that the UFC is eager to craft the narrative back in his favor.