SiriusXM and Podcasts

[Toast]

Howard’s End? How SiriusXM Will Survive After Stern

After inking big deals for ‘SmartLess’ and ‘Call Her Daddy,’ the audio giant aims to keep bringing in new names to grow subscribers and battle rivals as it readies for the eventual retirement of its biggest cash cow.

www.hollywoodreporter.com

Wasn't this the company that passed on every podcast during the O&A years? Now they shell out $100m for garbage?

 

[IGotATreeOnMyHouse85]

I’m glad that one of the things Stern will be most remembered for is claiming podcasts would never take off or ever make any money and how you have to do radio like him to be successful.

 

[wbgreen]

I’m glad that one of the things Stern will be most remembered for is claiming podcasts would never take off or ever make any money and how you have to do radio like him to be successful.

He probably didn’t even believe it. He was carrying water for the company he has stock in.

 

[LingerLonger]

He probably didn’t even believe it. He was carrying water for the company he has stock in.

No way. Stern was one of the biggest morons when it came to technology. There are hours of him on air championing the future of a device called 'the sim card'. And how everyone would carry their sim cards in the future to access movies and radio. He also would rip on satellite radio from its inception until 2005 when he was told that Mel Karmazin and other powerful jews would be running Sirius and that he could get a $100 million annual contract.

Stern also had his failed Howard On Demand venture instead of just signing with HBO or Showtime. And his understanding of social media was even worse. Telling his people for years to never allow his shows to be posted in even small clips to any website. Jason is one of his staffers who to this day goes through YouTube and removes any popular Stern based channels that upload older shows with racist or fag bashing materials.

Stern also still uses TIVO. And has a full time employee work his TIVO recordings in his house rather than just use streaming or even someone to just pirate the shows he wants to watch. One time Stern got a screener copy of some movie, Super Eight or whatever, and he gave it to someone from the back office who promptly uploaded it to the Pirate Bay.

Stern definitely hates podcasts because it removes jews from the equation of show business power. This is why every podcasting platform is rapidly being purchased by mega corporations. And why hosting files independently is getting more difficult. Can't have freedom of thought or even choice for entertainment. Just the 'chosen' people getting big television and radio deals. So your choices of political talk shows are Bill Maher or Jon Stewart or whatever.

 

[BonnieMcFarlaneMe2]

I’m glad that one of the things Stern will be most remembered for is claiming podcasts would never take off or ever make any money and how you have to do radio like him to be successful.

Always on the cutting edge, hoo hoo. Also I’m shocked those podcasts are even worth that much. Rogan being the exception because he puts up insane numbahs. Probably just Sirius throwing way too much money at something a decade too late.

 

[BonnieMcFarlaneMe2]

One time Stern got a screener copy of some movie, Super Eight or whatever, and he gave it to someone from the back office who promptly uploaded it to the Pirate Bay.

I’m fairly certain that was Ralph’s fault.

 

[Suetonius]

Also I’m shocked those podcasts are even worth that much.

They’re not. Just like how Howie isn’t worth half a billion. It has to be some giant scam on the part of SXM. Throw money at these podcasters, then go to the advertisers and say “Look at these big names we have, these people could pull in sooo many listeners, buy ad space oh and btw the price just went up too”

Dumb advertisers believe them and also see the large amount of money and think “No one would waste that much on someone with no listeners”

But yeah, they will. There is simply no world in where these podcasts are worth 100 mil. Would Call Her Daddy make 100 mil as an independent venture? So how is it worth that?

 

[DMAN]

View attachment 228141
Always on the cutting edge, hoo hoo. Also I’m shocked those podcasts are even worth that much. Rogan being the exception because he puts up insane numbahs. Probably just Sirius throwing way too much money at something a decade too late.

That's not a real picture on his shirt. Lol

 

[satanssockpuppet]

No way. Stern was one of the biggest morons when it came to technology. There are hours of him on air championing the future of a device called 'the sim card'. And how everyone would carry their sim cards in the future to access movies and radio. He also would rip on satellite radio from its inception until 2005 when he was told that Mel Karmazin and other powerful jews would be running Sirius and that he could get a $100 million annual contract.

Stern also had his failed Howard On Demand venture instead of just signing with HBO or Showtime. And his understanding of social media was even worse. Telling his people for years to never allow his shows to be posted in even small clips to any website. Jason is one of his staffers who to this day goes through YouTube and removes any popular Stern based channels that upload older shows with racist or fag bashing materials.

Stern also still uses TIVO. And has a full time employee work his TIVO recordings in his house rather than just use streaming or even someone to just pirate the shows he wants to watch. One time Stern got a screener copy of some movie, Super Eight or whatever, and he gave it to someone from the back office who promptly uploaded it to the Pirate Bay.

Stern definitely hates podcasts because it removes jews from the equation of show business power. This is why every podcasting platform is rapidly being purchased by mega corporations. And why hosting files independently is getting more difficult. Can't have freedom of thought or even choice for entertainment. Just the 'chosen' people getting big television and radio deals. So your choices of political talk shows are Bill Maher or Jon Stewart or whatever.

As far back as 1999-2000, people were asking Stern re: putting together a website. O&A had one, but Stern had nothing but a garbage placeholder page with a few shitty photos on it. "It's a fad, it's just not ready for what I have in mind for it, Robin". Turned out he had nothing in mind. Then, a few years later, when it all began to really take off, he was slack-jawed and flat-footed. He had fans who would have jumped at the chance to put something together for the show, for cheap or even for nothing, but he shrugged it away.

 

[BonnieMcFarlaneMe2]

That's not a real picture on his shirt. Lol

It’s clearly real. Much like his hair.

 

[SpitballSparky]

Can somebody explain to a cum-brained retard like me why is there still so much money going into podcasts?

Didn't Spotify throw huge money at Joe Rogan's podcast because it was the biggest in the game and they wanted it to have some level of exclusiveness tied to it for their platform and then they realized that they weren't getting the necessary bang for their buck before backing off of that? Wasn't that a huge fiscal fuckup from THIS decade?

And yet in that article, SiriusXM is still salivating at the thought of taking popular podcasters and putting them behind a paywall like it's still 2006 with Stern. I don't understand that. Am I missing something?

 

[BrotherMan1488]

No way. Stern was one of the biggest morons when it came to technology. There are hours of him on air championing the future of a device called 'the sim card'. And how everyone would carry their sim cards in the future to access movies and radio. He also would rip on satellite radio from its inception until 2005 when he was told that Mel Karmazin and other powerful jews would be running Sirius and that he could get a $100 million annual contract.

Stern also had his failed Howard On Demand venture instead of just signing with HBO or Showtime. And his understanding of social media was even worse. Telling his people for years to never allow his shows to be posted in even small clips to any website. Jason is one of his staffers who to this day goes through YouTube and removes any popular Stern based channels that upload older shows with racist or fag bashing materials.

Stern also still uses TIVO. And has a full time employee work his TIVO recordings in his house rather than just use streaming or even someone to just pirate the shows he wants to watch. One time Stern got a screener copy of some movie, Super Eight or whatever, and he gave it to someone from the back office who promptly uploaded it to the Pirate Bay.

Stern definitely hates podcasts because it removes jews from the equation of show business power. This is why every podcasting platform is rapidly being purchased by mega corporations. And why hosting files independently is getting more difficult. Can't have freedom of thought or even choice for entertainment. Just the 'chosen' people getting big television and radio deals. So your choices of political talk shows are Bill Maher or Jon Stewart or whatever.

Literally if it wasn't people posting clips on YouTube the Pelican would have been totally forgotten

 

[BrotherMan1488]

Can somebody explain to a cum-brained retard like me why is there still so much money going into podcasts?

Didn't Spotify throw huge money at Joe Rogan's podcast because it was the biggest in the game and they wanted it to have some level of exclusiveness tied to it for their platform and then they realized that they weren't getting the necessary bang for their buck before backing off of that? Wasn't that a huge fiscal fuckup from THIS decade?

And yet in that article, SiriusXM is still salivating at the thought of taking popular podcasters and putting them behind a paywall like it's still 2006 with Stern. I don't understand that. Am I missing something?

Joe Rogan is the new "mainstream" Stu Peters, StyxHexinHammer ,ROTC ,Chad Zummiock and even Steel Toe only 70 plus year olds still watch nightly news (((they))) must corral the goyim , Elon Musk buying Twitter was also part of the sweeping away of the old media, child

 

[LingerLonger]

Didn't Spotify throw huge money at Joe Rogan's podcast because it was the biggest in the game and they wanted it to have some level of exclusiveness tied to it for their platform and then they realized that they weren't getting the necessary bang for their buck before backing off of that?

None of these podcasts make the money that they claim when they sign with a major streaming site. They are reporting the contract with its bonus figures already factored in. So a $100 million contract could literally be $5 million but if the person hits the top spot on the chart and sells all of their ad space at maximum value it would reach the full $100 million. None of them are guaranteed money like Stern's Sirius contract or an NFL contract or whatever.

"Spotify inked a new multiyear partnership deal for controversial podcast “The Joe Rogan Experience,” which is said to be worth up to $250 million."

Notice the 'up to $250 million' language. It's not actually paying $250 million and probably not even half. It's still huge money but Stern's contract still likely is worth more in one year than Rogan's entire podcast has made lifetime.

 

[NigelCumia]

If Sirius was a savvy company they'd be going toe to toe with Spotify and satellite radio would be a "oh, yea. If you're a trucker you can do this too" feature

 

[Vito Carlucci]

Can somebody explain to a cum-brained retard like me why is there still so much money going into podcasts?

Didn't Spotify throw huge money at Joe Rogan's podcast because it was the biggest in the game and they wanted it to have some level of exclusiveness tied to it for their platform and then they realized that they weren't getting the necessary bang for their buck before backing off of that? Wasn't that a huge fiscal fuckup from THIS decade?

And yet in that article, SiriusXM is still salivating at the thought of taking popular podcasters and putting them behind a paywall like it's still 2006 with Stern. I don't understand that. Am I missing something?

Because people like listening to people.

It’s the reason why terrestrial radio hasn’t uttered its death rattle just yet. Is it objectively trash? Sure, but it still gets listeners; it’s entertainment.

Podcasts are the new talk radio, and they have been for awhile. The only difference now is the sheer amount of mediums in which we can consume content, which is also why these podcasts are not worth the big bucks big shows used to be worth.

But they’re still being consumed by the public.

I’ve read the numbers for SiriusXM. I did a case study on them in college. I’d have thought they’d have been in the shitter because of what I’ve said above, but quite the contrary, they have money to burn.

Are these podcasters worth 100m? I’d argue no, but then again I don’t work for a multibillion-dollar company, nor do I have access to their in-depth market research.

 

[wbgreen]

If Sirius was a savvy company they'd be going toe to toe with Spotify and satellite radio would be a "oh, yea. If you're a trucker you can do this too" feature

Sirius merged with Pandora a few years back, so they have a streaming service. It's just the shitty one everyone forgot exists.

 

[Chive Turkey]

Can somebody explain to a cum-brained retard like me why is there still so much money going into podcasts?

Overvaluation leading to a bubble. If a podcast has a certain number of regular listeners then that can translate to a certain theoretical ad revenue. Companies then overbid for that ad space expecting a growth in viewership, further boosting competition and demand for it. Factor in the fact that podcasts generally operate across a fuckton of different platforms (not just major ones, consider all the shitty podcast mobile apps as well) and you can see how it muddies the water even more.

Then when a major corporation like Spotify looks at all these numbahs and wants to buy the exclusive rights, using methods like @LingerLonger describes, which skew the figures even more. The end result is a medium that is genuinely profitable, but its actual value has been blown up to ludicrous levels thanks to greed and vested interests.

 

[FezzieAlwaysWins]

If Sirius was a savvy company they'd be going toe to toe with Spotify and satellite radio would be a "oh, yea. If you're a trucker you can do this too" feature

Sirius could have *been* Spotify if they put the appropriate focus on their app. They had a massive head start on content. But their app sucked and they put it behind a paywall.